SOTAC was commissioned by The Artful Dodger Pub to design, manufacture and install a pylon sign that complemented their establishment and encompassed the surrounding horse community. The 26 foot pylon sign included a 3D whiskey barrel and a 2D horse that was hand-sculpted using high density foam, hard-coated with a polyurethane coating, airbrushed with industrial enamels and then clear-coated. The Artful Dodger Pub’s name was backlit and illuminated by using push-through letters. The additional signage included a Liquor Store sign which was also backlit with a high-end LED message centre below. The message centre is a key advertising tool for the Pub and Liquor Store as they announce sales and events.